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Customer :
BP Connect
Category :
Commercial and Retail
Date :
2018
Status :
Completed
Live demo :
https://www.bp.com/
Tags :
Digital Signage, Onelan

BP Connect

About them:

bp Connect is the flagship of the bp service station network in New Zealand and sets the standard in convenience shopping, offering quality barista made coffee and café style food from their Wild Bean Café brand.

What We Did:

bp Connect wanted an innovative and effective solution to change out coffee menu price boards quickly and easily, promote new products and use as an informational communication touch-point in the future. Digital signage was chosen specifically for the ability to make real-time updates and generate new and interesting content in a dynamic media channel. Onelan was selected for the ability to update content back of house. It was important that Wild Bean could update content without relying on other third parties. The functionality within the system is flexible and any updates quick and easy to implement.

Project Objectives:

Design and install a digital signage solution to drive brand engagement, create ambiance and reduce the cost and time to deliver promotional campaigns.

Final Results:

Following a two site trial, digital signage was rolled out to 80 Wild Bean Cafes. The rollot consisted of 2 x Onelan Net-top-boxes (NTB) and 2 x 47” monitors per store. Each NTB looks back to TENFOUR’S hosted FTP server and a monitored digital signage manager (DSM). The DSM is used by TENFOUR for fault diagnosis and resolution, setting changes and reporting.

We have been really pleased with how we can push to market more dynamic messaging and ability to inform customers of more great proof-points. We have only scratched the surface on functionality so more value to be generated as a result of this roll-out


BP Connect

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